copywriting, design, and marketing strategy for
web sites, social media, brochures, direct mail, e-mail, newsletters, publicity, white papers, and more!
There are NO "strings attached" to this limited-time offer: it's a free interview and a free mp3 recording of it that you can use as you wish. I'll even help you plan the questions to be asked in the interview. My only request is that you allow me to use the interview on this web site to promote my copywriting and design business.
You don't even have to meet me in person (though I'd be glad to meet you). Just complete this very brief form to let me know you're interested and we can do the rest by phone and by e-mail.
What Types of Interviews Are Best for Marketing? It's always best to focus your interview on a want or need facing your audience. Web users are looking for information they need to solve problems; they only tolerate company-specific advertising because they have to.
So . . . the more solid, unbiased, problem-solving information you can provide in your interview, the better. Other smart moves for interviews:
- Reach out to a particular segment of your audience
- Address one or, at most, two needs in your interview
- Provide useful information before talking about your product or service
- Limit your interview to approximately 15 minutes (20 at most)